Go behind the scenes to learn from Sundance Advisors in our Conversations from the Sundance Labs series. This collection of videos will deepen your understanding of all the creative disciplines that are supported through our Labs.

In this video, six industry executives reveal how the recent turmoil -- mergers, reorganizations, new services and platforms – has reshaped the TV marketplace. Led by moderators Sarah Timberman (EP, Masters of Sex) and Dante Di Loreto (EP, P-Valley), panelists Carrie Gillogly (AMC Networks), Yvette Urbina (Programmer/Producer), Kathryn Tyus-Adair (Starz) and Justin Rosenblatt (EP, Nora from Queens) share their roadmap for navigating this new landscape. They reveal what they're looking for, what works for them in a pitch and discuss why some buyers prefer an ongoing series over a limited series. They discuss the value of packaging a project and emphasize that well-crafted, compelling characters, quality content and a unique voice trumps all. The insight they share into the buyers' perspective and process will benefit anyone seeking to sell a TV series in today's marketplace.